Alert

Custom apparel, printed and stitched in Brooklyn

Guide

DTG printing

Direct-to-garment printing puts ink straight into the fabric, which makes it the right choice for detailed, full-colour artwork.

How it works

Your artwork is prepared digitally, then printed directly onto the garment. Because there is no screen or transfer sheet involved, there is no minimum colour count and no setup per colour — a photograph prints as easily as a two-colour logo.

The result sits in the fabric rather than on top of it, so the print keeps a soft hand-feel. Coverage and brightness depend on the garment: a white or light tee will hold brighter colour than a dark one, where a base layer is printed first.

Garments that suit it

Cotton and high-cotton-blend jersey print best. Heavyweight tees, long sleeves, crewnecks and hoodies are all in scope. Very smooth synthetics and heavily coated or water-resistant fabrics can behave differently, so tell us the garment before you order.

Artwork preparation

Send the highest-resolution file you have. PNG at 300dpi at the intended print size is the reliable baseline. Transparent backgrounds are recommended so the garment shows through around the design.

Vector files (SVG, AI, EPS) scale without losing edge quality and are always preferred. If all you have is a screenshot or a small JPEG, send it anyway and we will tell you honestly what it will look like printed.

Ordering considerations

Placement matters as much as the file. Front, back and sleeve prints each have a usable print area, and a design that works on a chest will not necessarily work on a sleeve without redrawing.

Additional print locations are priced separately. Uploading artwork does not confirm it is print-ready — every file is reviewed before production, and we contact you if something needs adjusting.